Ciro Santilli
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Think different | 🗖 nosplit | ↑ parent "Apple Inc." | 143, 1, 166

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Of course, this only made sense when Apple was more of an underdog to IBM, and Ciro Santilli greatly admires their defiance of the norm.
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As of 2020 however, Apple is kind of on the top of the mobile world, and Think different simply makes no sense anymore, notably because it relies on closed source offline software used by millions.
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Figure 72. 1976 Think different. 2011 Think mainstream. cropped from https://wallpapersafari.com/w/RqYUEj.
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